About Us

Beauty with Belief

A celebration of halal, high-quality cosmetics made for every Pakistani woman.

At Golden Rose, makeup isn't just about looking beautiful, it's about expressing yourself, embracing your identity, and feeling empowered. For over 25 years, we’ve been on a mission to make high-quality, halal-certified, and affordable cosmetics accessible to beauty lovers across Pakistan and beyond.

We understand that every face tells a different story. That’s why we create makeup that celebrates diversity, designed specifically to complement Pakistani skin tones, lifestyles, and individual styles.

Our Story: Born from a Dream, Made for You

From humble beginnings to a household name, Golden Rose started with a vision, to bring premium beauty to every corner of Pakistan without ever compromising on quality, ethics, or affordability.

We saw a gap in the market: halal, cruelty-free makeup that didn’t break the bank. So, we filled it.

Now, trusted by millions of women nationwide, we continue to evolve while staying true to our promise, ethical beauty that fits every skin tone, occasion, and budget.

Our Vision: Global Beauty, Local Heart

As a Turkish-born brand with strong roots in Pakistan, our vision is to be every woman’s first choice, from Karachi to Istanbul and beyond.

We aim to lead the way in halal beauty innovation, bringing high-standard, trend-forward makeup to both local and international markets. Whether you're a student, a bride, or a working professional, Golden Rose is your beauty companion.

Our Mission: Beauty You Can Trust

Golden Rose is driven by one mission: to deliver affordable luxury without cutting corners on quality or ethics.

  • Customer-Centric: Your needs inspire every product we create.
  • Innovation First: Our R&D team blends modern science with timeless beauty.
  • Affordability for All: We keep prices low and standards high.

Our Core Values

These principles guide everything we do:

  • Trust: Built through consistency and transparency.
  • Quality: We never compromise, every product is made to exceed expectations.
  • Improvement: We’re always listening, always evolving.

What We Offer: Makeup Made for Pakistan

From bold lipsticks to long-wear foundations, our range is tailored to Pakistani women who want beauty that lasts through heat, humidity, and hustle.

Best-Sellers You’ll Love:

  • Lipsticks: Vibrant shades. Silky textures. All-day confidence.
  • Foundations: Formulated for real skin tones, from fair to deep.
  • Eyeshadow Palettes: Everyday neutrals to glam-goddess glam.
  • Nail Colors: Quick-drying, chip-resistant, and made to shine.

Explore the Collection: www.goldenrose.com.pk

Our Halal Promise

Golden Rose is proud to be 100% halal-certified. Our products are free from animal by-products and alcohol, made with ethically sourced ingredients, and crafted following Islamic guidelines.

What Halal Means to Us:

  • No non-halal animal ingredients
  • Ethical, traceable production
  • Makeup you can feel good about, inside and out

Sustainable Beauty, Always

We believe beauty shouldn’t cost the earth.

  • Eco-Friendly Packaging
  • Cruelty-Free Commitment
  • Sustainable Sourcing

We’re committed to a greener future, with practices that protect both people and the planet.

Celebrating Pakistani Beauty & Culture

Our products are inspired by real women, their strength, grace, and individuality.

Whether it’s a subtle university look, a bridal glow, or a bold Eid glam, Golden Rose enhances what makes you beautiful.

We celebrate the beauty of Pakistan, from the vibrant streets of Lahore to the cool elegance of Islamabad. You’ll see it in every shade, every brushstroke, every product.

What Our Customers Say

“Golden Rose’s foundation lasts all day, even in the Karachi heat!” ~Ayesha
“Halal-certified and amazing quality? I’m sold.” ~Marium
“As a college student, this is the only brand I trust for budget-friendly glam.” ~Sara

Join the Golden Rose Community

Let’s glow together! Follow us on:

  • Instagram: @goldenrosepakistan

Enjoy tutorials, trends, and exclusive offers.

Where to Shop

Shop online or find us in stores like Naheed Supermarket and Imtiaz. Enjoy:

  • Fast delivery across Pakistan
  • Exclusive online discounts
  • Try-before-you-buy at retail partners

Beauty, Redefined.

Golden Rose is more than a makeup brand. We’re a movement for beauty with values, where affordability meets quality, and halal meets high-fashion.You don’t have to choose between what works and what aligns with your beliefs, because with Golden Rose, you can have both.